Local Headlines on NPR.org

This is a guide for submitting content through CDS for the Local Headlines module on the npr.org homepage and in the NPR App.

Digital Story Eligibility Criteria for NPR Platforms

NPR has added local headlines on the NPR homepage and in the NPR app to better serve communities and grow audiences together with Member stations. These headlines and their related images link users from NPR platforms to station websites, growing reach and engagement for the NPR Network.

In order for local headlines to appear on NPR platforms, your content must meet the requirements below. Check this Studio help article for those requirements and for details about what you should send to NPR platforms in order for your local headlines to appear.

The following information explains what content you must submit to CDS in order for it to appear in local headlines areas of the NPR site and app.

Criteria:

• The document must be assigned to the MPX Local Stories collection in CDS (319418027).
• The current time is prior to the recommendUntilDateTime associated with the story.
• The current time is less than 72 hrs after the publishDateTime associated with the story.
• The story has a title and a teaser. We advise teasers of 170 characters or less.
• The story has a primary image with a wide crop and a square crop.
  • In CDS, the primary rel needs to be in the images array, with separate enclosure URLs for each crop.
  • In CDS, the crop distinction image-wide (for NPR.org) needs to be in the assets array. The largest a wide crop image displays is 470 pixels wide x 263 pixels tall.
  • In CDS, the crop distinction image-square (for NPR App) needs to be in the assets array. Recommended image dimensions: between 600 pixels wide (i.e. 600 pixels by 600 pixels) and 1080 pixels wide (i.e. 1080 pixels by 1080 pixels).
• The story has a word count equal to or greater than 200.